This isn't 1985.
Why plan your business like it is?
Excel launched over forty years ago, and your ERP wasn't built for today's brands either. Keep what works - Tether ties it together and handles what they can't. It's time for Tether, the operations system for consumer brands. Tether AI is your in-house supply chain teammate that does the work and shows every action.
Tools are exhausting...
Every growing consumer brand hits the same wall: their tech stack gets bloated and expensive. You buy single-use solutions hoping to make your life easier. And when you can't handle the complexity? You end up right back in spreadsheets - drowning in manual workarounds, limited visibility, and forecasts you can't trust.
The industry evolved.
Your ERP didn't.
Today's brands are juggling multiple sales channels, faster-changing consumer trends, and intricate supply chains. Yet legacy ERPs are stuck in the dark ages - built for a world before DTC, omnichannel, and modern supply chain complexity. They create more manual work than they solve, and their rigid architectures mean adding 'AI' is just lipstick on a pig.
Finally.
An operations system that just works.
Tether adapts to your brand's unique needs, not the other way around. Start the AI with planning, add inventory, layer in finance. Every module shares the same data and intelligence. No integration headaches, no reconciliation, no spreadsheets.
Acme BrandsTether is built different.
We flipped the typical tech company script. No ivory-tower roadmaps, no one-size-fits-all features. Just a platform shaped by the people who actually use it.
Operator-first, always
We didn't write a single line of code until our first customer joined. No product managers checking boxes on feature lists. Real operators told us what breaks their day, and we built around that. Every item on our roadmap has at least one customer behind it.
Built to flex
Multi-channel, multi-warehouse, custom BOMs, weird lead times? Bring it. Tether works the way your brand actually operates instead of forcing you into someone else's workflow. Keep the tools you already love. We plug into your stack and handle what they can't.
AI that actually acts
Most tools give you a dashboard and wish you luck. Tether auto-drafts POs, flags stockouts before they happen, and handles the grunt work across your entire supply chain. You stay in control of the decisions that matter. We take care of everything else.
Built by experts in operations, forecasting, and growing brands
We have built forecasting infrastructure, scaled brand operations, and invested in consumer companies - now we are building the operations system we wished those brands had.
Built the core data infrastructure at the top sales forecasting platform, Clari.
Scaled operations and finance from $0 to Series B at a high-growth startup.
Led product & data teams at leading tech companies like Microsoft & Cisco.
Invested in consumer platforms at Bessemer Venture Partners. (Investors in Shopify & Pinterest)
Advised by industry leaders from
What our customers say
“We were using spreadsheets, but they were slow, error prone, and very cumbersome to use. We couldn't make any improvements. Tether super effectively solved those problems while allowing us the benefit of fitting into the process we designed, just with way better technology.”
- Omar Muakkassa, CFO
