About Tether

This isn’t 1985. Why plan demand like it is?

Excel launched forty years ago! ERPs belong in a museum. It’s time to move on from archaic tools. Meet Tether—we’re building flexible planning and inventory software for how your brand actually operates today.

Demand planning is broken...

Every growing consumer brand hits the same wall: as you scale, your planning outgrows your spreadsheets. And clunky software forces you to adapt their rigid systems, leaving your team drowning in duct-tape manual workarounds.

The result? You have limited visibility. You can’t trust your forecasts. You’re stocking out. And Ops is burning out trying to keep it all running.

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The industry evolved.
Your planning tools didn’t.

Today’s brands are juggling multiple sales channels, faster-changing consumer trends, and intricate supply chains. Yet traditional planning tools are stuck in the dark ages. They can’t keep up with modern DTC and omnichannel needs, and create more manual work than they solve.

About Frame 2

Finally, demand planning that works your way.

We’ve built a planning system that adapts to your brand’s shifting needs using advanced infrastructure and AI. No matter how you need to plan, what variables drive your forecast, or how complex your supply chain becomes.

About Frame 3
About Frame 1About Frame 2About Frame 3

Your planning, your way

Three ways we built Tether differently

We handle the entire transition, from data migration to custom setup. Your team stays in control, while we do the heavy lifting. No disruptions.

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We integrate with every system you use

ERPs, CRMs, IMS, WMS, spreadsheets, partner portals, emails, PDFs—you name it, we’ll connect it. Just show us your setup and we’ll coordinate everything. No work needed from your side. Don’t have a system? Tether can be your source of truth.

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We’re built for the ‘what-ifs’ and edge cases

Most tools break when you have unique requirements. We don't. Our flexible architecture lets you customize every aspect of your demand planning—from channel structures to product hierarchies, marketing inputs to supply chain parameters.

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We help you work smarter with AI

Tether’s automation works alongside your team—not in place of it. You define the guardrails and stay in control of critical decisions. Set intelligent alerts for what matters and let AI automate routine tasks from reorders to inventory routing.

Team

Built by experts in operations, forecasting, and growing brands

Get the flexibility to plan demand exactly how your apparel brand works. Connect your sales and inventory, and automate the manual work.

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Built the core infrastructure 
at top sales forecasting platform Clari

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Scaled operations and 
finance from $0 to Series B 
at high-growth startup

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Led product and data
 teams at companies like Microsoft and Cisco

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Invested in consumer platforms at Bessemer (Backers of Shopify and Pinterest)

Investment partners

Backed by trusted investors

Dream Capital
Night Capital
Fog Ventures
Waybury Capital
The Council
Recall Capital
Village Global

+ Advised by leaders from: Patagonia, Nissin Foods, Columbia Sportswear, The Real Real, and more.

Your planning, your way

See how brands are scaling their 
planning and operations with Tether

Get the flexibility to plan demand exactly how your apparel brand works. Connect your sales and inventory, and automate the manual work.

Insights
Multi-channel planning

$100M+ electronics brand:

  • Forecasts sales across DTC, retail, and wholesale channels
  • Builds dynamic plans across product hierarchies
  • Controls customer-level availability across thousands of variants
  • Gets real-time updates on forecast variance
Multi-channel planning
Production & inventory

Apparel brand growing >3x

  • Manages finished goods, raw materials, and BoMs in one place
  • Forecasts sales by product, size, & color for new + existing SKUs
  • Gets re-order recommendations based on lead time, safety stock, coverage, forecasted demand, & custom variables
  • Automates POs, packing lists, GRNs, stock take forms, and supplier communication
Production & inventory
International sales & inventory

International home goods brand growing >2x

  • Manages inventory across multiple countries in real-time
  • Routes incoming orders to the best warehouse for fulfillment
  • Forecasts sales across multiple countries & channels for all products
  • Tracks all sales and inventory in a single system
Fellow

"We were using spreadsheets, but they were slow, error prone, and very cumbersome to use. We couldn't make any improvements. Tether super effectively solved those problems while allowing us the benefit of fitting into the process we designed, just with way better technology."

—Omar Muakkassa, CFO
For Them

“We had ambitious plans for the year to launch new products and massively growing topline, but our existing ERP and spreadsheet processes weren’t going to scale. Tether is going to make it possible for us to stay lean and move fast while hitting our growth targets.”

—Em Chadwick, COO
Copper Culture

“We were constantly out of stock because we had to manually pull inventory and had no way to give our supplier a heads up on future POs without a forecast. Tether helps us stay on top of inventory and our supplier can even log in themselves and see exactly what we’re going to be ordering from them in advance.”

—Shawnjit Singh, CEO

Your questions, answered

How long does implementation take?

What aspects of the system can we customize?

How do you handle our historical data?

How do I know if you support our specific planning requirements?

Transform your demand planning today

Finally--a planning tool that lets you forecast exactly how your business needs to. Manage inventory, automate workflows, and free your team from manual work.